Daily Peloton International Cycling News
Daily Peloton International Cycling News
Spotlighting Advertisers
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Advertising dollars - there are never
enough of them and you need to make them count.
We know you have general or specific goals you want to achieve with your advertising - new clients, increased sales, increased brand awareness, testing of audiences and marketing strategies, etc. We want your time and efforts at the Daily Peloton to be well spent, therefore whenever possible we like to highlight your product or service beyond just a simple ad placement. With a standard two-month advertising space purchase (or upon specific arrangement), we can produce a feature article or some other special content tailored to best highlight your product or service. This will vary according to your goal - it might be an article or interview to introduce your company and product, a book review, a contest or a specially promoted chat with our readers. If you are working to increase your search engine ratings, you might advertise with us simply as an economical way to raise your overall search engine ranking. We are crawled daily by various search engines and news reporting services. See our Statistics area for search engine information. Here are just some examples of combining various vehicles to achieve your aims: Wobble-Naught Bike Fitting
System (An advertisement combined with a feature article): Wobble-Naught Custom Bike Fit
Giveaway during 2003 Tour de France (Articles and daily drawing - 170
winners): Wobble-Naught Custom Bike Fit
Giveaway during 2004 Tour de France (Advertisement, demographic data gathering with
over 200 prizes given away): Yellow Jersey Tours
(Advertisement combined with interview and mention in the Editor's column) Yellow Jersey Tours
(Advertisement, signed pro team jersey as writing contest grand prize): The Hard Road Cycling
Documentary (Advertisements, film reviews, trivia game and ordering from
our site) Fundraising (Feature articles
and prizes supplied, in conjunction with online ordering of a documentary,
by a Lance Armstrong Foundation fundraiser): AdventureSports Radio (An
advertisement combined with listeners asking questions from our chatroom
during the weekly radio program "Wheels of Steel") Power Cranks pedaling system
(Advertisement plus sponsorship of daily race reports and interview) Cycling Coach (Advertisement
plus one month's weekly chats giving advice to our readers) Fantasy Game sponsorship by a
bike clothing supplier during the 2002 Tour de France (Advertisement,
supplying prizes with promotion through the game) Book Reviews: Contact
Us! |
Updated 28 October 2004