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Interview: Stefan Wyman
 
By Bart Hazen
Date: 11/16/2011
Interview: Stefan Wyman
 

Interview: Stefan Wyman
Interview with Horizon Fitness RT-Prendas Ciclismo manager and sports-director Stefan Wyman. Wyman talks about a.o. the past season and looks forward to the Olympic season.


Horizon Fitness-Prendas Ciclismo manager and sports-director Stefan Wyman talks about the past season in which the team took it's first big international win. Further he looks forward to the Olympic Season and talks about the 2012 team, the plan to become UCI in 2013 and much more. The interview:

How do you look back at the past season for Horizon Fitness - Prendas Ciclismo? Having National, European- and World Champions on your team.
It was good season for us. Throughout the year we’ve already been planning for 2012 and 2013 to be honest as we have a long term focus that requires a huge amount of time. The results of riders like Dani and Jo while they are with the Great Britain team are fantastic, and nothing less than they deserve. They are hugely dedicated and professional athletes. The levels of hard work they put in are no different to what we hope to get from all of the riders on the team. 

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The riders Horizon Fitness - Prendas Ciclismo was very successful this season. On the photo Dani King, Penny Rowson, Hannah Rich, Jo Rowsell and Annie Simpson. All will ride for the team in 2012 as well. Photo © 2011 Bart Hazen

Did the season meet your expectations?
We got our first professional win (Hanka Kupfernagel won the ITT in Krasna Lipa), competed very well in the major UK races and provided a good return to our sponsors. Hopefully we, along with our sponsors, also played our part in the further development of women’s racing in the UK.  So I have to say yes, however of course there are things that didn’t go quite as well.  But they are lessons; we move on and don’t make the same mistakes again. I guess in the structure we have, errors fall on my shoulders and I’m big enough to deal with that. 

The major positive for me was the rapid development of some of the young riders on the team. I’ve seen real focus from them and they moved forward so much. This culminated in the race in Sparkassen Giro, where I’ve never seen such a good team performance. Hanka spoke to everyone after the race and congratulated them all on their ride; a proud moment for them and for me. It was a long season and people shouldn't forget our riders are still at school or university and are competing against the best in the world.

What went good and what needs to be improved for 2012?
I think we need to be more consistently at our best.  So we are going to focus very hard on choosing the races that we want to add to our program and try to prepare for them in most professional and correct way possible. We’ll have several new faces and we need to make sure they integrate with the team very quickly and everyone can ride instinctively well as a team when the important targets come around. 

2012 might not be a year where we go out and dominate in terms of wins, but it can be a year where we can stand out with our team work and professionalism. Hopefully more people will aspire to be on a well structured team and we’ll be able to make the final push to being a UCI registered team for 2013. That’s where we want to be.

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Stefan is discussing the tactics with Hanka Kupfernagel in Krasna Lipa. Photo © 2011 Bart Hazen

Jessie Walker and Sarah Byrne are joining the team while several others leave. Is the 2012 set-up completed or can we expect more surprising news around the team soon?
Everything is going to plan, but it’s a very hard environment. We’ve had tremendous backing from Horizon Fitness for the past 2 year and Prendas Ciclsmo really stepped up this year with us.  They are the perfect partners for us as they want to be involved in a 2 way relationship and develop the team, and in doing so, develop the commercial return they get. These guys really understand the benefit of sponsoring teams, and specifically sponsoring women’s teams. 

Yes, we need more partners for sure, for both products and finance. We have made agreements with some great people for 2012 and everything looks good, but the door is still open to more people to join what’s happening here. We work with 2 specialists to ensure we give a good return. One on the online side and social media, and the other on the seeking of sponsors and ensuring they get an unrivalled level of return. It works well for us to have professionals doing the right jobs.

The team next year will be very young. What do you expect from the (new) riders next season?
I want them to enjoy learning, training and to enjoy racing. Above all I want them to be willing to try to take steps forward. Whether their long term future is with us, or somewhere else, I’m sure we can help put them on a good path.

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Today is your day Annie (Simpson) Stefan said. Guess what? Annie Simpson won the race in Oldham that day. Photo © 2011 Bart Hazen

What are your goals for the new (Olympic) season? And what will the program more or less look like for Horizon Fitness -  Prendas Ciclismo?
We’ll have a similar program to 2011 in terms of our international program. Perhaps we’ll add a little more national level racing in Belgium and Holland, but we’ll certainly be pushing for entries to races such as Luxembourg and Thuringen again. It’s very important when we go to major races, they are very well organized, and also they are a step up in terms of the level of racing.

Racing in the UK is at a good level. The down sides are the small pelotons, and sometimes the courses aren’t very challenging. This leads to negative racing, crashes and in the end some negative comments. But the top end of UK racing is very good. We now have the Junior World Champion in the UK and there was a great team of riders out there in Denmark to support her. That shows that something in the UK is very right. 

When we go to Belgium, a kermesse race is like a UK race with a big peloton. That teaches some new skills but doesn’t step the level up. Whereas Thuringen is another level all together and I find that brings out the best in the riders and re-adjusts their aspirations.

Last year Hanka Kupfernagel rode as guest for the team in Krasna Lipa, Thüringen Rundfahrt and Sparkassen Giro Bochum and with success. Do you want to have/use more guest riders next year for the big races?
I think having some guest riders in the sport isn’t a bad thing. Hanka has a lot to offer the sport and a huge amount to offer a team like ours. She’s is a legend of the sport and continues to be as devoted to gaining success as anyone at the top. With the experience I had with Hanka this year I don’t see any reason why we wouldn’t do the same again. But I don’t think in all circumstances it’s the right thing to do. I think young riders need to get in teams and learn from the team and deal with the responsibilities that come in a team. That relies on there being teams for them to join, but it really surprises me that so many female riders choose to ride solo in national level events. 

Hanka fits the criteria in my mind, as a rider who has been there, done it, and most importantly is still doing it. Now she’s in the right position commercially to be able to negotiate terms with a team such as ours that suits her goals. This year Hanka has TT’d, ridden pro road races, had success in cyclo-cross as well as dipping into track racing with great results. There aren’t many people that can do that.

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Following his wife Helen in the team car in the Krasna Lipa ITT. Photo © 2011 Bart Hazen

As 2012 will be an Olympic Season Dani and Jo probably will be claimed by British Cycling until after the Olympics. How does that situation work as you probably can’t use them in many road races?
We are working very closely with British Cycling on this. Paul Manning is in charge of the Team Pursuit program and he’s a good guy who is very focused on the success of the National Team at the Olympic Games.  He was a top rider and I believe he knows what he’s doing, and he is working with the best interest of the riders in mind as well as a gold medal. Their careers seem to be in safe hands with Paul.

But these riders are of course available to us, they ride for Horizon Fitness – Prendas Ciclismo, we are their team. But they have a goal that I’m sure they will fulfil. They will just do that in a GB jersey. There is a lot of negativity toward to British Cycling as it’s very much Olympic focused. But as I often say we have the track focus and lottery funding to thank for a lot of the great things happening in the sport in the UK.  The races they (Jo and Dani) do with us will be part of the stepping stone to becoming Olympic Champions in London, and that means our program is pretty important for them. 

We now have the Men’s road race World Champion, and he came through a track program. We also have the Junior women’s World Champion on the road along with a massive list of female track stars. Not just the likes of Pendleton, but Becky James, Rowsell , King and Jess Varnish to name a few.  Each of these riders will inspire even more and we end up in a situation where we are the strongest nation. 

Will the team ride on the same equipment in 2012? Or are there any changes in the material?
We have a pretty exciting line up of equipment and parts partners for 2012.  It’s an area I’m working flat out on and trying to bring in more partners as I think we can offer people a great opportunity to work with an amazing group of riders. I’m really excited about the bikes we’ll be riding next year, and we’re lucky to be retaining the services of a lot of existing partners.

We strive to be the best in all areas. With the resources we have we do everything we can to ensure we have all the advantages we can and provide our great young riders with the equipment they deserve. But it’s really hard to get people on board. There are a lot of teams in the UK fighting in a small market and bad economy. 

I have a lot of people speak to me and say, ‘why don’t you just phone up ...... , they’d be sure to back you.’  But it’s really not that easy.  It’s hard to find a chain lube sponsor, let alone a sponsor that would bring as much to the table as someone like Prendas or Horizon Fitness.  It’s a full time job that basically means being rejected over and over again. But it’s worth the fight, isn’t it?

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In 2012 the aim is to see more of this kind of perfect team work. Photo © 2011 Bart Hazen

Apart from the riders and the equipment the team needs a good technical staff. I suppose there will be a few changes. How does the staff line-up look like for the new season?
Jamie Burrow (former pro from a.o. US Postal) has been added to the team as Director Sportif, and that’s a key change for us.  I’ll be far more behind the scenes working on the development of the corporate side of the team and working with our sponsors.  When you work in the women’s racing environment, you need to innovate and that takes a lot of time away from racing. So the appointment of Jamie is the biggest step there. 

Jamie is a close friend, who has a massive knowledge of cycling and he offers a different perspective to me.  He’s very important to us and brings a different set of skills to help the development of our riders. We work very well together and I think our time in the team car together will be good.  I just need to teach him how to use a right hand drive car now. 

Recently there’s been a discussion/debate about a minimum wage for women cyclists. UCI president McQuaid stated that the sport don’t have the level yet. Vos, Teutenberg and Bronzini took offense and supported the idea. What are your thoughts? Or what needs to be changed to get this idea started.
I think there should be a minimum wage, but I also think it goes hand in hand with other changes that are long overdue for the sport.

Firstly we need to reclassify the way teams are registered and make a two tier system.  At the minute every team is a Continental team (That is not a professional team in the eye of the UCI). We need Pro Teams and Continental teams. Simple differences between the two should be set and the pro teams should have a minimum wage. They should also have a guaranteed entry to the biggest races. So very similar to the ‘ideals’ of the World Tour structure for men.

Continental teams have lower requirements, but there should be a focus from the UCI on getting those teams well structured, rather than excluding a team because they don’t have a bank guarantee of 20,000 Euro. 

A clear pathway for riders and stepping stones....whatever next!

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The ambiance in the team is very good. Photo © 2011 Bart Hazen

Are you optimistic about the growth and popularity of women's racing?
I think the sport has a good future or I wouldn’t do what I do. We just need some people in charge who have the best interest of women’s cycling at heart. Men’s cycling and women’s cycling are two very different animals and you can’t just force one sport to adopt the others rules.

There are places where they can work a lot better together. For example we need more men’s races to have a women’s race on the same day and course as the men (As per Sparkassen, Flanders and Fleche).  Also more men’s teams need a structured women’s teams that aspire to be at the top of the sport.

But these changes aren’t out of the question, and in the meantime there is a lot that can be done at a lower level and more local level.

Final question. What is your motto?
I’m a pretty easy person to understand. I give 100%, I expect 100% and I don’t suffer fools very easily.

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